Who is more nostalgic among Millennials and Gen Z?
Going hand in hand with fashion means keeping up with pace rhythms that are often sarcasticly unthinkable. And as these tours come and go, it often turns into a celebration of youth culture. If before there were Millennials who pioneered cool hunting and trends of all kinds, now everything revolves around Gen Z, the most controlled generation ever. Plus, to be honest, the most veteran of Millennials – Myspace survivors – are now 40 years old.
We explain who is more nostalgic between Millennials and Gen Z from a different perspective. It hurts my soul that Gen-Z calls yoga pants ‘flare leggings’
Nilo Tabrizy drew attention on twitter.
Gen-Z calling yoga pants ‘flare leggings’ hurts my soul (sighs in 2004)— Nilo Tabrizy (@ntabrizy) January 14, 2021
Beyond just the question of age – being able to show exactly what the turning point between the two generations was is quite complex – however, a difference in approach to fashion emerges. Loose or skinny jeans, a split in half, or definitely more experimental haircuts, logomania or DIY?
In the eternal debate over which of the two generations understands fashion the most, it is perhaps worth mentioning. It is indisputable that the anti skinny jeans campaign of the Z generation is a supporter of bulky skins and punk aesthetics.
And that matches the imagination of a brand that has witnessed the contradictions hidden behind a reality not far from being fake – yes, we are talking about Balenciaga – reports Lyst. Then why are the mirrors of Generation Z and Balenciaga lined up along the same waveline? From Crocs to IKEA bags, garbage bags to smashed iPhones and the catwalk fetish scene, there’s nothing Demna doesn’t reinterpret in luxury. And in the midst of nostalgia, futurism and everyday life of the 2000s, there is no product that has not turned into a fetish object.
If the 2000s were the (to forget) low life, sparkly, and seagull-browed years for Millennials, they’ve become the obsession of a generation that vaguely remembers them, or lives in only a tiny fraction of them. The low waist, glamor and sexiness not only came to the fore, they took on a completely unexpected meaning.
The 2000s were indeed the natural continuation of particularly contradictory editorials and fashion campaigns: on the one hand, the everyday grind of toxic chic (see Carine Roitfield and Mario Testino). However, what is translated by Gen Z into a recontextualization operation has the air of being something much more political and conceptual: surviving a conflicted era means dealing with unresolved, pressing, real problems.
@etantebellecose Quanto avrei voluto esserci! Mi consolerò andando alla mostra. Tu? #arteemoda #imparacontiktok #dietrolequinte ♬ IamU (Instrumental) – BLVKSHP
Because, despite being a strictly digitized generation, Z is the only one who has shown the strength to speak up in the face of problems – from the environmental to the economic and sexual ones – that most millennials have gotten along well with.
As you combine so much with the inspiring pink, you realize how one generation was more independent and dreamy while the other had to give up. A pragmatism full of anxiety and problems to be solved in the name of soft colors. All the optimism of Y2K trends spills over millennials and is now ranked according to the TikTok algorithm in a reservoir of aesthetics and subcultures this is absolutely unthinkable. And not out of nostalgia, but out of the need for answers.